About
An operating partner for sellers who want growth they can sustain
CartKeel exists because most sellers don't need more traffic first. They need the operations, numbers and routines that turn traffic into profit.
Founder
Muhammad Awais, Founder
Muhammad has spent more than eight years running e-commerce operations for sellers in the US and UK across Amazon, eBay, TikTok Shop and Temu: listings, pricing, advertising, promotions, account health and reporting, with teams working to daily checklists and weekly KPIs. CartKeel applies the same systems to Shopify stores and to sellers running several channels at once.
Career
2018 – present
TikTok Shop and Temu operations for US and UK sellers: listings, pricing, promotions, affiliates, account health and team management with daily checklists and a KPI system. Amazon and eBay operations across multiple brands: listings, pricing, advertising, account health, inventory and client reporting.
Education and certification
The growth system
01
Diagnose
Find where profit, conversion and time are leaking, using your real numbers.
02
Strategize
Rank fixes by impact on contribution margin and effort, and agree KPIs.
03
Implement
Do the work: listings, operations, account health, reporting and automation.
04
Optimize
Review the same KPIs every week and adjust what isn't working.
05
Scale
Document what works as SOPs so growth doesn't depend on any one person.
Talk to the person who does the work
Tell us about your store and we'll reply within two working days.